With a new Analytics and Ads account, do I only need to use the Analytics tag on the website when both are linked?
It has been a while since I worked with Google Analytics and Ads (2017) and a lot has changed. An example would be Universal Analytics being shut down, replaced with GA4. With that in mind, I’m setting up Google Ads tracking for a customer who has a website hosted on GoDaddy’s site builder, which has a limit of one Google tag. I could probably squeeze something in if we need more somehow (e.g. if embedded JavaScript is an option on a page), yet that seems to be a more expensive feature in general that they advertise (multiple tags).
why need google ads?
Google Ads can be an essential tool for businesses and individuals looking to achieve various marketing and business goals. Here are several reasons why you might need Google Ads: